Before developing a solution, you need to know who you're building for and why they need it. 📝

In Navigating Customer Discovery, hosted by OIE’s Bob Smith, we equip you with tools to identify real problems, validate assumptions, and assess market potential.

👥 Diving deep into the customer discovery process, you’ll learn how to conduct meaningful interviews, uncover actionable insights and gain confidence in your idea’s direction (or know when to pivot!).

Date: November 14th, 2025

Time: 12:30 P.M - 1:30 P.M

Place: D453